报告时间：2025年5月30日（星期五）15:00-17:00

报告地点：工程管理与智能制造研究中心825会议室

报告人：岳晓航  教授

工作单位：美国威斯康星大学米尔沃基分校

举办单位：合肥工业大学管理学院

报告简介：

This paper investigates the counterfeit-combating problem on an ecommerce platform with a brand-name company and a representative online counterfeiter who can strategically choose which type of counterfeits to sell. Methodology/results: Our analysis reveals that consumers are deceived and receive counterfeit goods due to a platform’s strategic reaction to a counterfeiter’s product strategy. Although many e-commerce platforms publicly claim that they have “zero tolerance” for counterfeits, we find that e-commerce platforms will deliberately reduce the effort devoted to combating counterfeiting and turn a blind eye to the sales of deceptive counterfeits to avoid competition between branded products and counterfeits.

报告人简介：

岳晓航，美国威斯康星大学米尔沃基分校(The University of Wisconsin- Milwaukee)商学院的终身教授，其主要从事供应链与物流管理、生产与市场管理和工业制造系统管理的研究工作。

主要成果：目前已在 Operations Research、Information System Research、Production and Operations Management等期刊等国际顶级/权威期刊上发表论文70余篇。